Boomerang Booth for Jonathan Adler x Amazon

Jonathan Adler Displays New Amazon Collaboration with Whimsical Boomerang Installation

As our Luxury Booths begin to sell out for the holiday season, we’re beginning to utilize our Ring Light Boomerang Booth more and more. And why not? It offers three types of shots, has a smaller footprint in the venue, and uses a glam filter (yes, please!). This week we loaded into Milk Studios for the new collaboration between Jonathan Adler and Amazon on a highly photogenic line of home goods called Now House!

Instantly, the bright colors and graphic patterns caught our eye and we knew this was going to be a good day for content! Our set was a whimsical display: one of Adler’s new line’s chairs “floating” amongst clouds of balloons. The great thing about the Boomerang Booth, as opposed to a still or GIF, is that subjects are able to move freely throughout the entire process. You capture a lot more energy and excitement when clients are able to let loose in front of the camera.

With extra lighting and our infamous Beyonce Fan, the Boomerangs were Instagram gold. Before the event had even ended, guests were posting clips online: #AllOnAmazon. And to no surprise; if we’ve said it once, we’ve said it a thousand times! If you want your event on social media, you have to offer guests a photo or video activation!

And we are here for you. 🙂

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