Interactive Video Booth at Premios Juventud: Creating Memorable Moments

At Univision’s Premios Juventud, Coca-Cola sponsored our interactive video booth, which was a hit, allowing guests to create and share short music videos on their social platforms, making lasting memories.

Behind the scenes, Brand Activation Services crafted a unique dual-branded Coca-Cola/Premios Juventud bleacher seating area with built-in charging stations. Little did anyone expect that this seating area would double as a dance floor for Coca-Cola’s partner artist, Tini, and her dancers during a live performance.

Coca-Cola’s mission was clear: create unforgettable experiences. Their blend of music, technology, and innovation left a lasting mark on attendees.